THE PAÑCABRAHMĀ INSCRIPTION AS AN EDUCATIONAL RESOURCE THROUGH YOUTUBE CONTENT

Abstrak

The Pañcabrahmā Inscription is one of Indonesia's cultural heritage artifacts that possesses significant historical, archaeological, and educational value. Despite its importance, its potential as an educational resource has not been fully utilized. At the same time, the rapid development of digital media, particularly YouTube, has created new opportunities for disseminating knowledge and raising public awareness of cultural heritage. This study aims to develop a comprehensive narrative that interprets the messages embedded in the Pañcabrahmā Inscription and highlights its historical significance during the Ancient Mataram Kingdom. Furthermore, the research explores the use of YouTube as a digital platform to communicate these historical narratives and examines its long-term potential as a bridge for connecting broader audiences with the history of the Ancient Mataram Kingdom across past, present, and future generations. The findings indicate that audiovisual presentations are capable of conveying the historical background, inscriptional content, cultural values, and social context of the Pañcabrahmā Inscription in a more engaging and accessible manner than conventional text-based media. Moreover, YouTube facilitates wide-reaching, interactive, and sustainable dissemination of educational content, thereby contributing to improved cultural literacy, particularly among younger audiences. Nevertheless, the educational effectiveness of such content depends on the quality of its presentation, the accuracy of the information provided, and appropriate communication strategies. Therefore, collaboration among scholars, archaeologists, cultural heritage institutions, and digital content creators is essential to produce reliable and engaging educational materials. This study concludes that YouTube offers an innovative approach to supporting the preservation and dissemination of knowledge about the Pañcabrahmā Inscription while strengthening public understanding and appreciation of Indonesia's cultural heritage.